 Although the video for "Frozen" was very popular and won numerous  awards, director Chris Cunningham (II) (qv) was unhappy with it.  According to him, the torrential rains during the shoot prevented  him from making the video he wanted. In an interview. Cunnigham  stated "The effects are fucking bollocks. If I am unhappy with  something, and it wins an award, that tells me others do not look at  things the way I do."