 was brought in for  approximately $5 million less). Though the film grossed about as  much as it cost, it was considered a flop as M.G.M. earned back only  a little over half of the budget in rentals (the amount remitted to  the studio from theaters). By contrast, "Lawrence" grossed twice as  much as Bounty and generated more than twice the amount of rentals  for its studio, putting it in profit.) Though some claim that the  second "Bounty" film eventually went into profit with its sale to  TV, films generally were sold in packages, so it is unlikely that  the film ever stopped the flow of red ink on M.G.M.s books. The  flop of this picture signaled the end of Marlon Brando (qv)s  grasp on super