 This live CBS variety show (it was 30 minutes, not 15 as reported  elsewhere) debuted on 5 April 1950 and was hosted by a then utterly  unknown Jack Lemmon (qv). It was basically a talent show that  habitually promoted Toni home permanents using guest sets of twins,  one of whom would demonstrate the advantages of a home perm ("which  twin has the Toni?"). The Toni Twins (Arlene and Ardelle) acted as  hostesses. This show appeared on alternating Wednesday nights  (swapping slots with _"Whats My Line?" (1950)_ (qv)) at 9:00