 The word "kimagure" in the title referred to elements in the series:  (1) Kasuga Kyosukes indecisiveness in everyday decisions. This is  even more apparent when it comes to the love triangle between him,  Ayukawa Madoka and Hiyama Hikaru. (2) Ayukawa Madokas mood since  she can be kind and gentle towards Kasuga Kyosuke in one scene,  tough and cold in another scene.