 The fictitious website "Movie Poop Shoot" is a major plot point.  Movie Poop Shoot existed as an actual website before the films  release. An obvious parody of film websites, the site contained  inflammatory posts toward "Bluntman and Chronic Strike Back" which  were later read in the movie (including the immortal "Fuck Jay and  Silent Bob, fuck them up their stupid asses"). The thread ends with  Jays "You are the ones who are the ball