 Betty Suarez is smart, sweet and hard working. The only problem is that she s not thin and beautiful like all her coworkers at Mode, the high-fashion magazine where she works. The only reason the publisher hired her to be his son s secretary, is that he thought Betty was someone who Daniel would never sleep with. Betty s hard work and determination earns Daniel s respect, as she helps him find his way through the shark infested waters of the fashion industry. Ugly Betty is based on a Columbian telenovela "Yo Soy Betty La Fea".