 The Crane s are having their apartment redone and have called in renowned designer, Ivan. They ve also called in Norm to do the prep work and painting. However, Ivan s ideas are all form and no function. On top of that, he s dictatorial. So they fire him - nicely of course. Inadvertently, Norm, by just moving a chair in their living room so that he can spackle a wall, causes Lilith and Frasier to gush about the great placement of the chair in its new location. From this, Norm really does show his talent for what he calls color and "where to place the ottoman", and he is hired to design and implement the Crane s apartment. It turns out to be exactly what they want and it looks great. From this, the Crane s recommend Norm to their yuppie friends of friends, Kim and Robert Cooperman, who also want their place redone. Norm s initial meeting with the Cooperman s doesn t start off well. Frasier tells him that the Cooperman s are snobs who expect their designers, to use Frasier s term, to be "stylish" i.e. gay and flamboyantly so. To get the job, Norm pretends to be what the Cooperman s want. He eventually gets hired and does another great job. From this, the Cooperman s want Norm to do their mountain cabin as well. But the Cooperman s also have another gift for Norm: a man. To get out of revealing his true identity, Norm fabricates a boyfriend: Sam. As good a friend as Norm is, Sam can only take the lie so far and Norm s true life is revealed. The Cooperman s are hurt and vow to take their business elsewhere. That is until Norm offers a compromise. The gang at the bar are also hurt that Norm didn t confide in his new life to them, but they quickly get over that with a few special deals. Elsewhere in the bar, Rebecca is afraid that she s looking a little fat, and Sam in particular ribs her about that.