 In recent years China has emerged as a very big part of the fashion world. Not only are the hottest international brands opening stores in cities across China, but Chinese fashion designers are taking their designs to the runways of Paris, Milan, and New York. "My Fashion" is a weekly show that keeps viewers tuned in to the hottest fashion trends in China and around the world. "My Fashion" will take viewers behind the scenes, into designer s workshops, the hippest fashion shows, parties, and the most exclusive shops. This show will give viewers an inside look at the fashion industry, interviewing top designers and fashion professionals, coverage of fashion shows and trends, and segments that explore people s individual sense of style. "My Fashion" will be shot completely on location in designer s workshops, at fashion shows, in exclusive shops, and on the streets of China s most stylish cities . It will be hosted by a young, energetic, and trendy model who will give viewers fresh insight into the fashion industry. "My Fashion" will be a weekly show with a running time of 27 minutes. The show will consist of three segments that explore current fashion trends and allow viewers to learn more about top designers, the fashion industry, and design process.