 Sidney is a writer who s just left her L.A. Times music review gig to edit New York hip-hop magazine XXL. Dre is an executive with a hip-hop record company based in New York. They ve known each other since they met as children, when both discovered hip-hop for the first time. Now that they re back together, they should be perfect for each other, except that Dre s about to marry lawyer Reese and Sidney claims not to be interested in Dre romantically. Meanwhile, Dre is growing increasingly restless with his company s focus on profit over artistry, which leads to signing the gimmicky duo Ren and Ten while ignoring the talented Chris.