deliverymen carry a  fresh sign into the lobby covered with blurbs from rave reviews,  leading lady is asked to look at new publicity photos and theater is  packed during scene from play. But suddenly, its revealed that this  play has been running a year and is actually about to close. In  reality, virtually all plays close due to dwindling attendance (and  dont have SRO audiences in last days, as does this one) nor do  producers waste money on advertising and publicity on productions  that have already posted closing notices, as appears to be the case  here since actors are already discussing their next jobs.